VALENCIA, Calif. (November 29, 2007) - The No. 48 Lowe's Team for Hendrick Motorsports has had an amazing Championship season from start to finish. They finished the season with 10 victories and 24 top-10 finishes, including four victories and eight top-10s in the final 10 races of the season in route to a second-consecutive NASCAR NEXTEL Cup Series Championship. Now the No. 48 team can add another important honor to their long list of accomplishments for the 2007 season - the Mechanix Wear Most Valuable Pit Crew of the Year Award.
The No. 48 Lowe's Team also won the year-end award in 2004, making them the first-ever repeat winner of the award. The No. 48 Team follows the No. 24 Dupont Team (2nd Quarter) as the second team from Hendrick Motorsports to win a Mechanix Wear Most Valuable Pit Crew quarterly award in 2007.
The Mechanix Wear Most Valuable Pit Crew Award is given quarterly throughout the NASCAR Nextel Cup Season. At the end of each quarter, the winning pit crew is determined by a vote of each team's crew chief. The four quarterly winners are eligible for the year-end Mechanix Wear Most Valuable Pit Crew Award and a check for $100,000 awarded at the 2007 NASCAR National Motorsports Press Association (NMPA) Myers Brothers Awards Luncheon in New York City on November 29, 2007.
“The No. 48 Lowe's Team for Hendrick Motorsports has had one of the finest seasons in recent history and the pit crew was a key component to the overall success of the team,” said Ted Abdon, Mechanix Wear director of racing. “The No. 48 team has now won back-to-back championships at the highest level of the sport. The Over-The-Wall Pit Crew of the Lowe's team has embodied what it means to be a team all season long, and we are proud to present this award to them for their hard work and dedication throughout the Championship season.”
Saturday, November 24- Mechanix Wear Glove Lights are featured on the weekend edition of the Today Show. Check out this link to view the clip of the "Cool Tools Holiday Gift Guide".
New High-Performance Glove Line Designed by Mechanix for Mechanics
VALENCIA, Calif. (November 2007) - Mechanix Wear, the first company to develop and introduce high-performance work gloves designed specifically for mechanics, has been back in the garage asking questions to top race mechanics, evaluating their feedback and studying their every move. The result is the revolutionary next generation Mechanix Racing Technology (MRT) line of cutting edge hand protection designed by Mechanix Wear to protect the mechanics most valuable tool - their hands.
“The Mechanix Wear MRT gloves are the result of countless hours in the garage researching and developing what it takes to make the perfect glove,” said Bari Waalk, Mechanix Wear's marketing guy. “The technology and innovation that went into the development of the MRT gloves is second to none. Form, fit, comfort and durability all come together in the MRT line to create the ultimate tool to protect your hands while allowing them to perform their best.”
The MRT line consists of three next generation gloves - the MRT Original™, MRT M-Pact® and MRT M-PactÆ2. All three styles have a unique new look.
The MRT Original features a new wrap-around rubber molded wrist enclosure with a tapered hook and loop pull-tab that virtually disappears into the cuff for a streamline profile. All new 4-way stretch Spandex top, exclusively designed to improve fit and feel, forms to any shaped hand with exacting dimensions. The breathable Clarino® OW 927 palm construction adds durability while providing 30% more water and oil resistance. A separate Spandex stretch panel molds around the thumb to enhance fit and performance. The new tapered finger stretch side panels mold between fingers to eliminate bunching.
The MRT M-Pact provides all of the same exacting features as the MRT Original and adds another protection layer utilizing a sonic welded molded rubber top anatomically engineered to flex without binding. Anatomically cut and positioned EVA foam palm pads, combined with a second layer of Clarino MWX-2 leather, enhance durability and comfort. The rubberized sure grip thumb and index finger material provide durability and grip power.
The MRT M-Pact 2 is designed to protect against extreme impacts. Features include a rubberized sure grip material covered EVA palm heel pad and fingertips; heavy-duty molded rubber finger protection and EVA high profile, deep ribbed accordion knuckle protection. Combined with a reinforced airprene cuff for improved comfort, this glove offers functional protection like no other glove.
All three glove designs are 100 percent machine washable and will not stretch, shrink or harden with repeated washings. Available sizes range from small to XXL.
High-Performance Work Gloves Donated to Soldiers’ Angels
for Distribution to U.S. Servicemen and Women
VALENCIA, Calif. (November, 2007) – Mechanix Wear, the first company to develop and introduce high-performance work gloves, announced today it has donated more than 10,000 pairs of performance work gloves to Soldiers’ Angels. The military support charity will distribute the gloves to United States servicemen and women serving their country.
“Mechanix Wear believes in the work that Soldiers Angels does to provide aid and comfort to the troops deployed overseas,” said Bari Waalk, director of marketing, Mechanix Wear. “Mechanix Wear is donating gloves to protect the hands of those that are protecting our freedoms.”
Mechanix Wear has donated 5,000 pairs of The Original Mechanix Wear glove, 4,500 pairs of Craftsman Original and 500 pairs of Craftsman Professional gloves. Meachanix Wear also donated 75 pairs of the Coyote Original gloves specifically to a company of Chinook Helicopter mechanics in Iraq.
The donated Mechanix Wear gloves will be placed into Soldiers’ Angels care packages that will be sent to active duty soldiers deployed around the world.
“Mechanix Wear’s donation of more than 10,000 pairs of performance work gloves is providing, a great service to the soldiers serving our country,” said Patti Patton-Bader, founder of Soldiers’ Angels. “Soldiers’ Angels greatly appreciates their donation, but no one appreciates it more then the soldiers who will use the gloves to protect them while in the line of duty.”
Since 2003, Soldiers’ Angels, with the financial contributions of almost 100,000 donors across the nation, have adopted 105,000 soldiers, sent 250,000 care packages, distributed 75,000 cooling and sand scarves, and purchased 50,000 phone cards for soldiers and their families.
About Soldiers’ Angels
Soldiers Angels’ has been supporting our nation’s military men and women since 2003. Their mission is to ensure that no soldier feels unloved. They provide aid and comfort to the military and its families, which may include immediate response to hardship situations. Soldiers’ Angels has grown – without any government support - into an all-volunteer, 501I(3) non-profit organization of 140,000 Americans dedicated to the support of the brave men and women deployed in support of the War on Terror in Iraq, Afghanistan and wherever we fly the flag of the United States of America.
There are several ways to support our troops through Soldiers’ Angels such as register to adopt a soldier, organize sewing, knitting or baking group, and assist with fund raising or a variety of other ways to support the troops that can be found on the national Web site www.soldiersangels.org.
Make Hand Protection a Top Priority When Tackling Spring Projects
VALENCIA, Calif. (April 2, 2007) – As April showers turn into May flowers, do-it-yourselfers are ready to dig into tough spring projects, but injuries to one of the most important tools used for any project – your hands - which can lead to unwanted delays, not to mention a painful experience. Mechanix Wear®, the first company to create high-performance work gloves, is offering solutions to improve performance and help prevent unnecessary cuts, scrapes, blisters, punctures and other serious hand injuries.
Proper work gloves provide hand protection with the proper fit, feel and function to offer optimum hand performance, reduce fatigue and provide added safety.
“Our job at Mechanix Wear is simple – provide a high performance work glove that protects your hands from the elements and has features that make any job easier,” said Bari Waalk, Mechanix Wear director of marketing. “We have spent time in the home, garage, garden and on job sites developing gloves that protect your hands no matter what the task. If you own a toolbox, Mechanix Wear gloves are the first tool to use when starting a job.”
The Glove with Many Uses: Mechanix Wear Utility Glove
From mowing the lawn and raking leaves to going under the hood to replace spark plugs, the Mechanix Wear Utility Glove has unlimited household and shop uses. The two-way form-fitting stretch Spandex top optimizes fit, comfort and ventilation while the Lycra panels between fingers allow for extra ventilation and added dexterity. The Utility Glove features interior seams to prevent snagging. The palm is made of Mechanix Wear’s exclusive Dura-Fit™ synthetic leather, in addition to the thumb, index and middle fingertips, to improve strength and prevent injury.
For High Performance Fit and Added Protection: Mechanix Wear Impact Glove
Whether laying brick or turning a wrench, the Mechanix Wear Impact Glove offers Thermal Plastic Rubber (TPR) rib panels to provide a pliable layer of protection for the back of the hand, knuckles and fingertips. Impact gloves have a non-slip, duel-layered, padded Zues™ Claino® panel on the upper palm, thumb, index and middle fingers that increase grip, comfort and durability.
Both the Mechanix Wear Utility and Impact Glove designs are 100 percent machine washable and will not stretch, shrink or harden with repeated washings.
CHARLOTTE (May 19, 2007) – Start the year with a Daytona 500 victory, two top-5 and five top-10 finishes in the first 10 races of the NASCAR Nextel Cup Series season and your competitors will pay attention. NASCAR Nextel Cup Series crew chiefs have noted the handy work of the No. 29 RCR Shell-Pennzoil Pit Crew by naming them the First Quarter Mechanix Wear Most Valuable Pit Crew.
The Mechanix Wear Most Valuable Pit Crew Award is given quarterly throughout the NASCAR Nextel Cup Season. At the end of each quarter, the winning pit crew is determined by a vote of each team’s crew chief. The four quarterly winners are eligible for the year-end Mechanix Wear Most Valuable Pit Crew Award and a check for $100,000 awarded at the 2007 NASCAR Nextel Cup Series Awards Banquet at the Waldorf Astoria in New York City .
The No. 29 RCR Shell-Pennzoil Pit Crew helped driver Kevin Harvick kick off the season with a Daytona 500 victory. The No. 29 team also finished fourth at Bristol Motor
Speedway , sixth at Talladega Superspeedway, seventh at Richmond International Raceway and 10 that Phoenix International Raceway.
“The pit crew for the No. 29 RCR Shell-Pennzoil team goes out each week and does its best to keep me at the front of the pack,” said Harvick. “This season the pit crew deserves most of the credit for our hot start. These guys do great work and I am proud of the job they have done so far this season.”
Through the first quarter of the season the No. 29 RCR Shell-Pennzoil team is ranked eighth in driver points and has lead 187 laps through the first 10 races.
“The No. 29 RCR Shell-Pennzoil Pit Crew has had an outstanding year so far and we look forward to getting better as the season progresses,” said Todd Berrier, crew chief of the No. 29 RCR Shell-Pennzoil team. “Every season our goal is to win the Nextel Cup championship and this season they have done a great job putting us in contention from the very start.”
“The Mechanix Wear Most Valuable Pit Crew Award is designed to recognize the men and women who pride themselves on working together to benefit their team each week,” said Bari Waalk, Mechanix Wear director of marketing. “The No. 29 RCR Shell Pennzoil Pit Crew has won the respect of their peers through the first quarter of the season for the outstanding work they have done each week.”
Great Father’s Day Gift Ideas for the Do-It-Yourself Dad
VALENCIA , Calif. – This Father’s Day help the do-it-yourself Dad on your list get a grip! Mechanix Wear ®, the first company to create high-performance work gloves, is providing great Father’s Day gift ideas for everyone’s favorite do-it-yourselfer on their special day.
“Instead of the typical shirt and tie combination, provide your Dad with a great new tool this Father’s Day. Mechanix Wear gloves are the tool the Dad on your list will use for every job,” said Bari Waalk, Mechanix Wear director of marketing. “A great tool makes any job easier, so whether your Dad is a novice DIYer or a full-fledged builder or mechanic – if he owns a toolbox, Mechanix Wear Gloves should be his tool of choice.”
Father’s Day gift ideas include:
For the Dad who does everything: The Mechanix Wear Original™ Glove is the most comfortable and best fitting tool available. This all-purpose glove features an out-of-the-way, low profile Thermal Plastic Rubber (TPR) hook and loop cuff closure plus Lycra® insert panels between fingers. For performance, the Original Glove utilizes a Clarino® synthetic leather palm as well as index, middle and ring fingertips. It also features a hidden interior seem stitching, it’s machine washable and is available in nine colors. MSRP: $24.99
For the Dad who needs to lighten up: The Mechanix Wear Glove Light features a bright LED to light the way. The lighting system utilizes easily replaceable batteries and a seven-minute automatic shut –off for battery conservation. The glove itself shares many of the great attributes of the Original Glove, like concealed interior seam stitching and molded TPR wrist closure. It also features padded, lined Spandex knuckle and finger panels and synthetic leather palm to protect against wear. Durability, comfort and light! The Dad on your list will never work in darkness again. MSRP: $26.95
For the serious do-it-yourself Dad: Equally at home, in the pits or in the garage, the M-Pact ® Glove helps make short work of tough tasks. With long-wearing features like an anatomic, layered synthetic palm padded with EVA foam. With new flexible bonded TPR knuckle and finger ribs the M-Pact Glove is a tool for survival. It also features Lycra® finger panels, an ultra sensitive fingertip pattern and low-profile elastic cuff. You won’t notice the M-Pact is doing its job to counteract fatigue without hindering precision, but your Dad will want to thank you at the end of the day. MSRP: $34.95
For the winter warrior: For the outdoor Dad that loves snowmobiling or winter projects, getting a job done sometimes means working in cold temperatures. The Original Cold Weather Glove is designed for these conditions. With full coverage 3M® C-40 Thinsulate®, you’ll never have to worry about numb fingers again. Coupled with a wind-stopping Taslan ® outer shell, the Original Cold Weather Glove will keep him going in any cold weather condition. MSRP: $29.95
Our new PR agency set-up an interview for me to talk about Mechanix Wear last week on a syndicated radio show based out of Houston, TX called the Automotive Reporter.
This year we will take full advantage of every opportunity gain more exposure for the brand. As of today Mechanix Wear is now the official glove of DIY Networks "DIY to the Rescue". This show airs on both the DYI and HGTV Networks. The show is hosted by Karl Champley and Amy Devers who rescue home owners from home improvement projects gone awry each week. As soon as next weeks filming the construction crew and the host will now be wearing a variety of Mechanix Wear gloves on camera.
For more details on the show, visit www.diynetwork.com.
From Motocross to the NASCAR NEXTEL Cup Series, Top Pit Crews Choose Mechanix Wear
VALENCIA, Calif. (February 13, 2007) – Crew chiefs will tell you that pit stops can make the difference between winning and losing a race. And, pit crew members will tell you that choosing the right high-performance gloves and apparel can make the difference in their pit stop performance. What brand do they chose most often – Mechanix Wear.
Mechanix Wear®, the first company to develop and introduce high-performance gloves designed specifically for mechanics, is hitting the throttle on its motorsports marketing program for 2007. As an industry leader in developing and supplying gloves and equipment for race teams at every level, Mechanix Wear has been involved in racing since 1992.
This year Mechanix Wear launches an integrated motorsports marketing campaign that includes national promotions, team partnerships, series sponsorships, and product development and testing in race environments.
“We’ve been involved in motorsports for number of years, but as our brand grows and our retail availability expands, we need to leverage our involvement to aggressively promote our products to the motorsports teams and the millions of race fans throughout the country,” said Bari Waalk, director of marketing for Mechanix Wear. “Our motorsports marketing program for 2007 is nearly double what it was in 2006. Whether you’re a pit crew member, an automotive professional or a consumer who likes to work on their home and their car, we want you to know that Mechanix Wear has a high-performance work glove solution for you.”
Mechanix Wear will supply products for more than 162 race teams in 15 different series, participate in contingency prize money sponsorships in nine racing series and sponsor the NASCAR NEXTEL Cup Series Most Valuable Pit Crew Award.
“Mechanix Wear gloves are specifically designed to be used by pit crews and mechanic at every level of racing,” said Ted Abdon, Mechanix Wear director of motorsports. “From the very first use of the Mechanix Wear Original™ gloves, we have tested our products in the field and at the track with the top pit crews and mechanics to consistently improve the performance, durability and design of each glove. Mechanix Wear provides a high-performance work glove to protect your hands from the elements and has features which make any job easier.”
From the NASCAR NEXTEL Cup Series to the NASCAR Dodge Weekly Racing Series, Mechanix Wear gloves are worn at every level of NASCAR racing.
• Product Supplier - Mechanix Wear will be worn by 48 NASCAR NEXTEL Cup Series teams, including seven all-new Toyota teams; 34 full-time NASCAR Busch Series teams and 27 Craftsman Truck Series teams.
• Contingency Prize Money Sponsor - Mechanix Wear is a contingency sponsor for the NASCAR NEXTEL Cup Series, Busch Series, Craftsman Truck Series, Grand National Divisions, Touring Series and Dodge Weekly Series. In total more than 100 cars display the Mechanix Wear contingency decal each week in the top three NASCAR Series.
Contingency Series Sponsorships
NASCAR
NEXTEL Cup Series
Busch Series
Craftsman Truck Series
Grand National Divisions
Touring Series
Dodge Weekly Series
NHRA
Powerade Drag Racing Series
Lucas Oil Drag Racing Series
ARCA
ReMax Challenge Series
• Year-End Award Sponsor - NASCAR NEXTEL Cup Series Mechanix Wear Pit Crew of the Year Award will award quarterly and annual prizes to top crews. New for 2007, Mechanix Wear will increase the grand prize for the winning team to $100,000 from $75,000
• Product Development and Testing – Mechanix Wear works closely with pit crew members and trainers to determine areas where efficiency, speed and accuracy can be improved, then works to develop solutions to meet those needs. Two examples of products from this “real world lab” include the Mechanix Wear radio belt and the Glove Light glove.
Mechanix Wear Provides Safety for Indy Racing Series (IRL) Safety Team
When the IRL Safety Team springs into action, they do so with Mechanix Wear gloves providing dependable grip, less vibration and increased protection from the most extreme elements. The IRL Safety Team consists of 33 safety personnel, including trauma physicians, paramedics, firefighters and nurses. The IRL Safety Team is the only motorsports safety team to work at IRL, Formula One, NASCAR and USAC events.
Ten IRL teams rely on Mechanix Wear to provide gloves, knee pads and pit support equipment to help crew members before, during and after each race.
National Hot Rod Association (NHRA) Turns to Mechanix Wear on the Drag Strip
The NHRA is known for the loudest, fastest machines in racing and Mechanix Wear are the work gloves the mechanics count on day in and day out. Mechanix Wear is an official product supplier to 23 NHRA teams and a contingency prize money sponsor in all National event classes and divisional events.
Mechanix Wear Awards AMA Supercross & Motocross Team Mechanics
When American Motorcyclist Association (AMA) Supercross and Motocross teams finish first, it is often the team mechanic who goes unnoticed while providing the driver the tools to win. The Mechanix Wear Outstanding Achievement Award is presented to an AMA Supercross mechanic that has enjoyed significant success in their field and displayed outstanding professionalism and sportsmanship throughout their career.
Mechanix Wear, with firm roots in AMA Motocross and Supercross, provides its high-performance products in the series that started it all, an official product supplier to 13 AMA Supercross Teams.
Mechanix Know Best
Mechanix Wear gloves also are used in United States Auto Club (USAC), World Of Outlaws (WoO), International Hot Rod Association (IHRA), Infinity Pro Series, MotoGP and AMA Road Racing Series.
About Mechanix Wear
Mechanix Wear, the #1 glove in racing, is the motorsports industry’s first and foremost company dedicated to providing gloves to help work faster, safer and cleaner. From the introduction of the Original glove in 1991, Mechanix Wear has continually defined the state of high quality performance work gloves by adding products specifically designed to enhance comfort and resist extreme wear, temperatures and impact. Mechanix Wear gloves can be found in toolboxes in homes, garages and workshops and used by emergency, military and professional tradesman as well as Do-it-yourselfers.
Mechanix Wear. The tool that fits like a glove ®. For more information call 800.222.4296 or visit www.mechanix.com